CLIENT

DESTILERIAS

UNIDAS

DELIVERABLES

 

Branding, Logotype design, Bottle Design, Labels Design, Cap Design, Packaging Design.

FEATURED IN
 
Computer Arts Projects - Issue 19th, Brazil.
 
Black Book - International Graphic Design, China
 
Packlatino.com

Capricho de Cartavio is the perfect combination of rum, cream and malt whiskey.

 

The original bottle was designed for Ron Cartavio in 1939 and was rescued to give life to Capricho de Cartavio. Bathing the bottles in a creamy, glossy paint for Milky Cream and glossy black paint for Menta & Chocolate.

The branding process

 

The brand is clean, simple with elegant touches in print design that makes the product a classic, modern and sophisticated drink.

 

The logo on the labels are printed on top of gold foil to give a metallic feel and finished with an embossing on the word Capricho. Carefully designed that the magenta color on top of the gold would become red. The labels have five spot colors, gold foil, and a unique die-cut.

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PIERO SALARDI®

Art director, graphic/web designer & illustrator

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